Privacy policy

Last updated: November 2, 2026

Emberly operates this store and website, including all related information, content, features, tools, products and services, to give you, the customer, a simple and enjoyable shopping experience (the "Services"). Emberly is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use and share your personal information when you visit our store, make a purchase, or communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to your personal information. By using the Services, you acknowledge that you have read this Privacy Policy and understand how your information is handled.

Personal information we collect

"Personal information" means information that identifies you or can reasonably be linked to you. It does not include anonymous or de-identified information. Depending on how you use the Services, we may collect:

Contact details: name, billing and shipping address, phone number and email address.
Payment information: payment method, transaction details and payment confirmation. Card numbers are processed by our payment providers and are not stored by us.
Account information: username, password and preferences, if you create an account.
Order information: items you view, add to your cart, purchase, return, exchange or cancel.
Communications: messages you send us, for example a customer support request.
Device information: your device, browser, network connection, IP address and other identifiers.
Usage information: how and when you browse and interact with the Services.

Where we get your information

From you, when you create an account, place an order, contact us or otherwise give us information.
Automatically, from your device when you visit the Services, through cookies and similar technologies.
From our service providers and partners, who collect or process information on our behalf.

How we use your information

To provide and improve the Services: to process payments, fulfill and ship orders, handle returns, refunds and cancellations, manage your account, remember your preferences and improve our store.
Marketing and advertising: to send you promotions by email or text (where you have agreed or the law allows), and to show you ads for our products on our store and on other websites, including based on items you viewed or added to your cart.
Security and fraud prevention: to protect your account and payments and to detect and act on fraudulent, illegal or malicious activity.
Communicating with you: to answer your questions, give you customer support and send you order updates.
Legal reasons: to comply with the law, respond to valid legal requests, and enforce our terms and policies.

How we share your information

We share personal information only when needed, for example:

With Shopify and service providers who work for us, such as payment processing, shipping and fulfillment, IT, analytics, customer support and cloud storage.
With advertising and marketing partners, to show you relevant ads. These partners use your information under their own privacy notices.
When you ask us to or agree, for example to ship you a product.
With our affiliates, if any.
In a business transaction such as a merger or sale, or when required by law, to enforce our terms, or to protect our rights, our customers or others.

Cookies and tracking technologies

We and our partners use cookies and similar technologies to keep the store working, remember your cart, understand how the store is used, and measure and personalize advertising. You can accept, decline or manage non-essential cookies through the cookie banner on our store, and you can also change your browser settings to block or delete cookies. If you block cookies, some parts of the store may not work properly. Some browsers send a "Do Not Track" or Global Privacy Control signal; where required by law, we treat it as a request to opt out of targeted advertising.

Relationship with Shopify

Our store is hosted by Shopify, which collects and processes personal information about your use of the Services in order to provide and improve them. Information you submit may be transmitted to and shared with Shopify and third parties in countries other than where you live. Shopify also provides enhanced features that use information from your interactions with our store, other merchants and Shopify; for those purposes Shopify is responsible for the processing of your information, including your rights requests. To learn more, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

Third-party websites and links

The Services may link to websites run by others. We are not responsible for their privacy or security practices, so please read their policies before sharing information. Information you post on public or social platforms can be seen by others.

Children's privacy

The Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has given us personal information, contact us and we will delete it. We do not knowingly sell or share the personal information of anyone under 16.

Security and retention

No security measure is perfect, and information you send us may not be secure in transit, so please do not send sensitive information through unsecure channels. We keep personal information only as long as needed to provide the Services, maintain your account, comply with legal obligations, resolve disputes and enforce our agreements.

Your rights and choices

Depending on where you live, you may have the following rights. They are not absolute, and in some cases we may decline a request as the law allows.

Access / Know: ask what personal information we hold about you and how we use it.
Delete: ask us to delete personal information we hold about you.
Correct: ask us to correct inaccurate information.
Portability: ask for a copy of your information, or to transfer it to another company.
Marketing choices: unsubscribe from promotional emails at any time using the link in the email. We may still send you messages about your account or orders.

If you live in the United States (including California and other states with privacy laws), you may also:

Opt out of the sharing of your personal information for targeted advertising and, if applicable, its sale. We do not sell your personal information for money, but some advertising and analytics technologies may count as "sharing" or "targeted advertising" under some state laws. You can opt out through the cookie banner, by contacting us, or through the Shopify Privacy Portal.
Ask us to limit the use of sensitive personal information, if we collect any.
Be treated equally: we will not discriminate against you for using these rights.

If you live in the UK or European Economic Area, you may also object to or ask us to restrict certain processing, and withdraw consent where we rely on it (withdrawing does not affect processing done before). You can also complain to your local data protection authority; a list for the EEA is here.

How to use your rights: email us at the address below. We may need to verify your identity first, and you may use an authorized agent, who must show proof that you authorized them. We will respond within the time required by law (45 days in many US states). If we decline your request, you may appeal by contacting us.

International transfers

We may transfer, store and process your personal information outside the country where you live. If we transfer information out of the EEA or the UK, we rely on recognized safeguards such as the European Commission's Standard Contractual Clauses, or an equivalent UK mechanism, unless the destination has been found to provide adequate protection.

Changes to this policy

We may update this Privacy Policy from time to time. We will post the new version on this page, update the "Last updated" date, and give notice where the law requires it.

Contact

For questions about this Privacy Policy, to exercise your rights, or to make a complaint, email us at stryve965@gmail.com. You can find our other contact details in our contact information policy. For the purposes of data protection laws, Emberly is the controller of your personal information.